Nike SB | Stefan Janoski - For Daily Use

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10 years ago Stefan Janoski proved that keeping things simple requires skill and conviction. In pursuit of the perfect skate shoe, his ardent approach to the design process turned his first signature Nike SB into an instant icon, eventually evolving into a franchise with 1,500+ versions to date.

For Daily Use celebrates 10 years of the Janoski sneaker line and the arduous path it took to make it one of the most successful sneakers in Nike history.

Creative Firm: Godfrey Dadich

Client: Nike SB

Director: Scott Dadich

Executive Producer: Rob Capps

Producer: Paula Chowles

DoP: Adam Stone

Motion Graphics: Anthony Zazzi

Design: Rachel Gogel + Evan Mills

Editors: Joe Peeler + Kyle McMorrow